Define Your Future

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Ready to change your life?

Echo Strength is more than coaching, it’s about changing the way you show up for yourself, both physically and mentally for the long term.

We help women build strong, capable bodies, develop confidence, improve their relationship with food, and create habits that support the life they want to live. Whether your goal is better health, a stronger physique, or stepping onto the competitive stage, every plan is backed by education, intention, and a results-driven approach designed to create lasting change.

  • Our online coaching is fully customized to your goals, lifestyle, and starting point. Your program includes personalized nutrition and training, weekly check-ins with same-day feedback and adjustments, 24/7 coach access, a supportive women’s community, team events, and an app where your entire plan, progress, and data live in one place.

    This isn’t a “here’s your plan, good luck” approach. It’s hands-on coaching built around communication, accountability, data, and intentional adjustments.

  • Competing in bodybuilding—whether it’s your first season or your tenth—demands discipline, precision, and an relentless attention to detail. Echo Strength coaches Shae Eichele and Grace Thorton are competitors themselves and understand the standard required to build a stage-ready physique.

    Our competitive coaching is intentional, highly personalized, and built to push each athlete toward their fullest potential. We provide continuous off-season and contest prep coaching, including weekly check-ins, customized nutrition and training, strategic adjustments, and programming designed around your division, physique, strengths, and areas that need to improve.

    We set high expectations, pay attention to the details, and expect our athletes to bring the same level of commitment. If you’re serious about becoming a more competitive athlete, we’re ready to work.

  • Interested in improving your health and fitness but not ready to commit to one-on-one coaching? Our education courses and fitness challenges are a great place to start!

    Throughout the year, we offer programs designed to educate, challenge, and help you build healthier habits, including:

    • Health Through the Holidays

    • We Build Legs Challenge

    • Shredz Challenges

    • And more!

    Explore our current programs under the Education & Challenges tab and find the right place to start.

Work With Us

Client Stories & Testimonials

I joined Echo Strength because I was at my absolute lowest point and could not find the light at the end of the tunnel. I have four bulging disks in my lower lumbar and with the weight I gained, everyday tasks felt impossible without injuring myself. When I met Shae she was the brightest light I have seen in years. I could not figure out where to start in my journey. All I was aiming for was to lose the weight that was putting pressure on my spine and causing immense amount of pain. We are in a fat loss phase now and I have successfully lost weight, but we aren’t finished yet!

Shae holds a special place in my life because she understands the struggle, she understands the mental toll I go through everyday, and she continues to support me and push me to not only be the healthiest version of myself, but the best version of myself mentally. 

Natalie

Starting Echo Strength has truly changed my life in more ways than I expected. It has helped me build so much more confidence and self-esteem, but most importantly, it has completely changed the way I look at food, nutrition, and taking care of myself.

I’ve learned that living a healthy lifestyle doesn’t mean restricting myself or missing out on the things I love. It’s about finding balance, making better choices, and still being able to enjoy life and have fun. Echo Strength has taught me that I can work toward my goals while also enjoying the little moments, going out to eat, and simply living my life.

I’m so thankful for everything I’ve learned and for how much stronger and more confident I feel not just physically, but mentally too. 

Kayden

I was in a really bad car accident that left me bed ridden for 9 months and I told myself if I could ever walk again I want to take care of my healthy physically, mentally and emotionally! When that day came , Praise God!🙏, I went to Shae and she immediately made up plans for me and took me on! I’ve learned the importance to fuel your body instead of being scared of food. And I now view the gym as a happy place to go instead of dreading in treating it like a punishment! I couldn’t be more thankful to be a part of this team. I’m improving my mental health, physical health, and now stronger than ever and reaching my goals.

Zoe